Jordana Sherrod.

Brand Story
Maison IC Atelier is a family-owned atelier specializing in handcrafted, custom leather accessories. Rooted in craftsmanship and refined simplicity, the brand focuses on creating timeless pieces defined by quality, function, and understated luxury.

Approach
Developed a minimalist logo and brand identity system that reflects the atelier’s commitment to precision and craftsmanship. The visual direction emphasized clean typography, restrained elegance, and a refined aesthetic designed to complement the tactile nature of handmade leather goods.
 

Result

Delivered a cohesive brand identity that elevated Maison IC Atelier’s positioning within the luxury bespoke market. The refined system strengthened brand recognition while reinforcing the atelier’s values of simplicity, functionality, and craftsmanship across touchpoints.