ABOUT ME
I have been working both as a full time and freelance graphic designer for the last ten years – from Los Angeles to San Francisco to Washington, D.C. – always in search of exciting, innovative and challenging opportunities.
As a “jack-of-all-trades” I have had the opportunity to work on a variety of projects, including responsive design and development, digital and print advertising, logo design, brand management, social media marketing, packaging, user interface, content management and more.
My extensive knowledge in Adobe Creative Suite, HTML/CSS, Microsoft Office, photography, illustration and more allow me to play an essential role in an array of digital and print collateral, while my time management skills and attention to detail allow me to implement the unique needs of each client.
FREELANCE CLIENTS
Regrained Supergrain+
Packaging
Promotional Assets
Social Media Marketing
Print and Digital Collateral
District of Columbia Hospital Association
Campaign Logo Design & Brand Identity
Infographic Design
Doctor Jarret, PLLC.
Responsive Design & Maintenance
Logo Design & Brand Identity
Print and Digital Collateral
Virtual Conference Branding & Collateral
eBook
Rape, Abuse & Incest National Network (RAINN)
Social Media Marketing & GIF Creation
Blackgate Customs
Logo Design & Brand Identity
Sara Kay Paint Shop
Logo Design & Brand Identity
T3 Intelligence, LLC.
Responsive Website Design
Logo Design & Brand Identity
Captain401
Social Media Marketing
Digital Advertising
Slashed Beauty
Logo Design & Brand Identity
H.A.Y.E.S Academy
Responsive Design & Development
EH3 Coffee
Responsive Design & Development
Garibaldi Plumbing Co.
Responsive Design & Development
ReadyCareCo, LLC.
Responsive Design & Development
Logo Design & Brand Identity
Print and Digital Collateral
Maison IC Atelier
Logo Design & Brand Identity
The Past Life Regressionist
Logo Design & Brand Identity
FRIO®
Digital & Print Advertising
Social Media Marketing
The V.L. Foundation
Logo Design & Brand Identity
Social Media Marketing
Hayes Realty LA
Responsive Design & Development
Social Media Marketing
Digital Collateral
Block Boy Buyers
Responsive Design & Development
Restaurant Hero LA
Logo Design & Brand Identity
Play Our Dues Sports
Responsive Design & Development
Masa Israel Journey
Promotional Assets
eNewsletter Design & Development
Contra Costa Midrasha
Responsive Design & Development
Dr. Cyntrell Crawford
Responsive Design & Development
WeCare Residential Services
Logo Design & Brand Identity
EXPERIENCE
American Hospital Association
Senior Graphic Designer and Manager of Creative Services
April 2019 - Present | Washington, D.C.
The senior designer/manager of creative services is responsible for creating dynamic and visually appealing designs to support a wide range of AHA publication efforts (print, electronic and web). In addition, this role manages all of the design requests, as well as the designers who work on projects for digital, web, print and other communications for AHA members and the public. This role serves as one of the key ambassadors for the brand standards and educates colleagues across the associations on these efforts.
Graphic Designer
September 2016 - April 2019 | Washington, D.C.
The Graphics Designer develops visual plans for various communications collateral that best conveys the Association's messages and positions. This role uses the most current software to create graphic art and visual materials for promotions and informative material through a variety of media such as publications and websites. Independently design print, electronic and other media using a variety of methods such as color, type, illustration, photography, animation, and various other techniques.
Sherrod Designs
Freelance Graphic Design and Photography
August 2015 - Present | Gaithersburg, MD
I have worked on a variety of projects including, but not limited to, packaging, web design, social media management, copywriting and more working both one-on-one with clients as well as collaborating with a team to deliver the best quality work for each brand. (See below for client list and project descriptions.)
Masa Israel Journey
(English) Teaching Fellowship
August 2015 - June 2016 | Be'er Sheva, Israel
After an initial period of pedagogical training, fellows work in a public school, leading classes and small group tutoring sessions with students grade 3-6. In addition to teaching English, the fellows work on and lead secondary community volunteer projects each week, according to availability and interests.
Intwine Marketing
Graphic Designer
August 2012 - August 2015 | San Francisco, CA
Intwine Marketing is a boutique advertising and marketing agency specializing in the wine and spirits industries. Through the collaboration and integration of marketing ideas and concepts, Intwine Marketing unites your brand with consumers. We customize our approach based on our client's needs, resulting in creative and unique solutions.
Little Black Bag
Graphic Design/Photography Intern
November 2011 - June 2012 | Los Angeles, CA
Little Black Bag is an innovative e-commerce website that combines user's love for fashion and social media.In 2014, Little Black Bag merged with Pose to expand their client base and bring users a more extensive collection of designer brands to to buy, sell, and trade.
EDUCATION
California State University
2008-2012 | Northridge, CA
Bachelor of Arts: Graphic Design and Photography
Dean's List: 2008 - 2012 | Graduation with Honors: 2012
Gamma Alpha Theta
Historian: 2009 - 2010 | Vice President: 2010 - 2011
Acalanes High School
Diploma | Lafayette, CA
SOFTWARE
Photoshop, Illustrator, InDesign, Dreamweaver, After Effects, CSS/HTML, Microsoft Office, and more!
AWARDS
2021 Public Affairs Council's Communication Innovation Awards
(Protect the Heroes Campaign)
PUBLICATIONS
USA Today, Politico, Modern Healthcare, NewsPro Magazine, The Hill, Wall Street Journal, Times Square (Nasdaq Display), Diabetic Cooking Magazine, Diabetic Self Management Magazine, Diabetes Forecast Magazine, Wings Literary Collection